Michael J. Collins

CFA Institute: Chief Marketing Officer

As managing director and chief marketing officer, Michael Collins is accountable for leading global and regional marketing, global brand and communications, and global customer care. He collaborates with all internal functions to help execute their strategic plans, engages with all external CFA Institute audiences, and employs effective methods of measuring the effectiveness of strategies and plans that support the CFA Institute annual plan and objectives. Collins is based in New York where he oversees the organization's New York office. Prior to joining CFA Institute, Collins worked for both public and private companies, including J.P. Morgan, Rockefeller & Company, Iomega, SAGA Software, Mercator Software, Gevity HR, and Computer Sciences Corporation (now DXC Technology). Collins holds a BA degree in Communications from Rowan University in New Jersey.