Rachel Catanach

FleishmanHillard: Senior Partner & Greater China President
As Senior Partner and President, Greater China, Rachel Catanach is responsible for FleishmanHillard’s Greater China operations. In addition to her senior management responsibilities, her market role includes people development, cultivating client relationships, and securing new business through cross-market collaboration. She has particular expertise in global brand building, and corporate and financial communications, and has consulted on high-profile merger and acquisition activities, private equity deals, sensitive issues management, initial public offerings, and strategic events.  A former Chair of the Council of Public Relations Firms of Hong Kong, Rachel is a strong advocate for the PR industry in Asia and a regular commentator on the communications challenges faced by Asian companies going global.   Rachel has received many awards including an In2 Sabre Award from The Holmes Report for Persuasive Content (2014) and a Gold Standard Award from Public Affairs Asia for Professional Excellence (2014).  Under her leadership FleishmanHillard Hong Kong has won the PR Week Greater China Consultancy of the Year 2017, Marketing’s B2B Agency of the Year 2016, 2017 and Public Affairs Asia’s In-country Consultancy of the Year 2015.  In her spare time she plays the violin in an orchestra and reads as much as she can.