PRovoke19 Global PR Summit is a high-level event designed for senior practitioners to address critical issues and celebrate the best PR work.
The 3-day conference will feature top-tier keynotes and panel discussions that seek to provoke debate around the future of public relations.
Speakers from the top independent PR agencies around the world discuss some of the most critical issues for agency growth and competitiveness.
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This year, Mastercard made strides with two great inclusivity initiatives.
First there was Acceptance Street – the sign installation at Gay Street and Christopher Street in Manhattan during Pride month that added 10 street signs to recognize the entirety of the LGBTQIA+ community and emphasize the importance of supporting inclusiveness for all.
Then there was the announcement that Mastercard are producing True Name cards that will allow for chosen names to appear on the front of cards, helping to ease a major pain point for the transgender and non-binary community when their bank card doesn’t reflect their true identity.
These two actions by Mastercard showed that they were serious about creating meaningful connections and cultivating a culture of inclusion for their customers and the world.
To understand more about bringing these incredible initiatives to life and the lessons other brands can learn from them in order to be inclusive to all, Ketchum’s Mike Doyle, President, North America, sits down with Mastercard’s Jim Issokson, SVP of Communications and Social Media, for a fireside chat.
KetchumPresident, North America
MastercardSVP of Communications and Social Media
13:30 - 13:35 // Introduction with Speaker: Paul Holmes
13:35 - 14:30 // Starting Over: How Would You Design a Start-Up PR Firm in 2019 with Moderator Julian Boulding Speaker(s): Jo Carr, Jennifer Granston, Montieth Illingworth, Josh Rosenberg
14:30 - 15:30 // M&A as a Growth Strategy with Moderator Michael C. Lasky , Brad J. Schwartzberg Speaker(s): Mark Eber, Peter Finn, Anne Green, Philip A. Nardone, Jr.
15:30 - 16:15 // The Deal of the Future with Moderator Alex Halbur Speaker(s): Debra Delman, José Antonio Llorente, Jeff Piper, Michael C. Seidler, David Zapata
16:15 - 16:35 // Coffee Break
16:35 - 17:15 // The Creative Agency of the Future: The Content Conundrum with Moderator Paul Holmes Speaker(s): Dale Bornstein, Bernhard Fischer-Appelt, Laura Tomasetti
17:15 - 18:00 // The Dream Project with Moderator Arun Sudhaman Speaker: Teneshia Jackson Warner
19:00 - 21:00 // Welcome Cocktail Reception
08:00 - 08:55 // Breakfast & Introduction with Speaker: Paul Holmes
08:55 - 09:40 // Transforming Ordinary People into World-Class Leaders with Moderator AnnaMaria DeSalva Speaker: Elena L. Botelho
09:40 - 10:40 // Discovering Purpose: How Brands Authentically Engage with the World Today with Moderator Jim Joseph Speaker(s): Tara Carraro, Jeremy Heimans, Stacey Jones, Kelly McGinnis
10:40 - 11:00 // Coffee Break
11:00 - 11:30 // Politics, News Fatigue and How Brands Can Matter More with Moderator Michelle Rios Speaker: Jennifer "JJ" Davis
11:30 - 12:15 // What if employees could consistently bring their authentic selves to work? with Moderator Rema Vasan Speaker(s): Maeve DuVally , Catherine Hernandez-Blades, Brent Miller
12:15 - 12:45 // Welcome to Acceptance Street: How Mastercard is leading the way on inclusion with Moderator Mike Doyle Speaker: Jim Issokson
12:45 - 13:35 // Lunch
13:35 - 14:20 // Lost in Translation: Why there’s a Proof Gap between you and your C-suite with Moderator Mark Stouse Speaker(s): Julie Brown, Michelle Killebrew, Kevin Moriarty, Tom Schodorf, Chris Talago
14:20 - 15:05 // Navigating Nationalism. Protecting Global Brands in a Polarized World with Moderator Darci Vetter Speaker(s): Leila Aridi Afas, Nancy McLernon, Sarah Thorn
15:05 - 15:35 // How Power Brands Innovate and Communicate at Scale with Moderator Aaron Strout Speaker(s): Samantha Goldman, Seema Kumar, Rachana Panda
15:35 - 15:55 // Coffee Break
15:55 - 16:15 // The New Era of PR – Rising Up In Times of Change with Moderator Michael C. Lasky Speaker: Scott Stanzel
16:15 - 17:00 // A Conversation with United Negro College Fund President Dr. Michael Lomax with Moderator Aarti Shah Speaker: Dr. Michael Lomax
17:00 - 17:05 // Conclusion with Speaker: Arun Sudhaman
18:00 - 20:30 // Capitol Building Tour
08:00 - 09:00 // Breakfast & Introduction with Speaker: Paul Holmes
09:00 - 10:00 // Earning a License to Operate: From Asset Protection to Brand Reputation with Moderator Evan Kraus Speaker: Lars Petersson
10:00 - 10:40 // The Power of Partnership with Moderator Aarti Shah Speaker(s): Dawn Beauparlant, Doug Dawson
11:00 - 11:30 // How will prediction change PR? with Moderator Paul Quigley Speaker(s): Andrew Bowins, Leslie Campisi, Chris Gee
11:30 - 12:15 // Team Public Relations: Pro-human or not so much? with Moderator Gail Heimann Speaker(s): Chris Perry, Douglas Rushkoff
12:15 - 12:45 // What’s Influencing Buying Decisions in the Corporate World? with Moderator Diana Marszalek Speaker(s): Barry Reicherter, Matt Ross
12:45 - 13:45 // Lunch
13:45 - 14:30 // The Evolving Role of Communications Leaders in an Integrated World with Moderator Michele Anderson Speaker(s): John Taylor, Michael J. Collins , Danielle Mann
14:30 - 15:00 // Disinformation, Digital Media and Changing Face of Communications with Moderator Maja Pawinska Sims Speaker(s): Carey Baldwin Hennigar, Arik Ben-Zvi
15:00 - 16:00 // From Moment to Movement: Building March For Our Lives with Moderator Stephanie Cutter Speaker(s): Ariel Hobbs, Lauren Hogg , Delaney Tarr
16:00 - 16:10 // Conclusion with Speaker: Arun Sudhaman
19:00 - 20:00 // Global SABRE Awards Cocktail Reception
20:00 - 22:00 // Global SABRE Awards
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