Discovering Purpose: How Brands Authentically Engage with the World Today

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22 October 2019

09:40 AM

Jim Joseph, Global President, BCW, will lead a thoughtful discussion on Purpose with some of the most renowned brands and communicators currently excelling in the space. We’ll jump-in with Jeremy Heimans, co-founder and CEO of Purpose, a global organization that builds and supports movements for a more open, just and habitable world, who will set the stage by discussing the importance of authentically executed purpose to brand engagement.

 

Jim will then lead a panel discussion with Jeremy and three of today’s top client-side communications leaders – Kelly McGinnis, SVP & Chief Communications Officer, Levi Strauss & Co; Stacey Jones, Global Corporate Communications Lead, Accenture; and Tara Carraro, EVP & Chief Corporate Affairs Officer, Nestlé Waters North America – who will share what corporate purpose means for their brands.

Moderator and Speakers

21 Oct 2019

22 Oct 2019

23 Oct 2019