M&A as a Growth Strategy

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21 October 2019

02:30 PM

The pace of PR agency mergers and acquisitions is up this year, reflecting a dynamic and robust market. A recent study found that 65% of the buyers were independent firms in the deals completed this year. These strategic “buy side” M&A deals have proven to be very rewarding to buyers and sellers -- whether to enhance service offerings, secure talent, provide leadership opportunities, or expand in an industry sector or geography. This lively and informative session will explore when, how, and why leading firms are using M&A to augment their organic growth as well as learn:

·       How to identify targets

·       The steps a firm needs to take in becoming a successful buyer

·       How to price and structure acquisitions

·       How to maximize your firm’s up-side while protecting its down-side

·       How to ensure a successful integration after the deal closes

In addition, Michael Lasky, Public Relations Law Practice Chair and Litigation Co-Chair, will kick off the session by announcing the results of a research study conducted by Davis & Gilbert on the dynamic changes facing the public relations industry, including the industry’s biggest challenges and opportunities

Moderator and Speakers

21 Oct 2019

22 Oct 2019

23 Oct 2019